Tuesday, 16 November 2010

Free Making Money











Despite the positive-sounding headline, the NYT article was actually negative in tone, starting off with a joke about how an Android developer making $1-$2 per day on his app was laughed at by his peers, while insisting "that's pretty good money!"



The blows against Android then continue with a quote from Matt Hall, co-founder of Larva Labs, who talked about the problems with Google Checkout. Then Rovio's (maker of Angry Birds) Peter Vesterbacka complained about the challenges of developing for such a fragmented environment. And then it was Hall again, with a quote that's already getting repeated on Apple-watching blogs like John Gruber’s Daring Fireball:




"Google is not associated with things you pay for, and Android is an extension of that," said Mr. Hall of Larva Labs. "You don't pay for Google apps, so it bleeds into the expectations for the third-party apps, too."




There Are Ways to Get Paid



If you want to debate the merit of the above statements, feel free to head to the comments section, but we feel the need to point out the obvious miss from the NYT article: there are alternative revenue streams for developers besides direct app sales. (After all, even Google's "free" services aren't actually free - they're monetized through advertising.)



We recently highlighted some findings related to this matter earlier this month. For example, research from mobile ad company Millennial Media found that Android ad revenue has, for the first time ever, beaten iPhone ad revenue on the company's ad network.



At the time, we wondered why, given the lower ad impression numbers (as compared with iPhone/iOS). As it turns out, Millennial's Michael Avon had some thoughts on the matter. Besides the fact that there is simply less ad inventory amid soaring demand on Android, he also shared that Android is currently a "hot" platform for advertisers as it allows them to reach first-time smartphone buyers and a more diverse set of consumers.



"We believe some advertisers are paying a premium to reach those users early in their smartphone experience," he said. "Our advertisers have also shared that Android allows them to reach a diverse set of consumers across all major carriers, making the platform highly desirable and increasing demand for the platform...With more advertiser demand per each available impression on Android, it resulted in more revenue per impression."



The NYT article also makes brief mention of the lack of an in-app purchases model for Android, another disappointment for developers, especially since we recently learned that in-app purchases generate more revenue than ads, in some app categories.



However, as we also noted last week, developers don't have to wait on Google to implement an official in-app purchase mechanism, because there are several third-party solutions already available, including Boku and Zong for virtual goods and PayPal's in-app purchases technology for physical goods.



NYT had one good thing to say about Android development: because of the store sizes (100K vs 300K apps/Android vs iPhone) it's easier to get noticed in the Android Market today than it is in the iTunes App Store. Well, at least there's that.














  • The Cut
    Vera Wang Will Make Bridesmaids’ Dresses Only for David’s Bridal From Now On


  • The Cut
    ’Tis the Season for Holiday Window Displays


  • The Cut
    The Burlesque Premiere: Cher vs. Christina Aguilera


  • The Cut
    Tom Ford to Guest-Edit French Vogue’s Holiday Issue


  • The Cut
    One Pair of Sheer Pants + Five Indie Stores = Five Surprisingly Wearable Looks


  • The Cut
    More About Kate Middleton’s Giant New Sapphire and Its Fourteen Fellow Diamonds


  • The Cut
    Reports: Staff Shake-up at Daily Front Row


  • The Cut
    Get Pumped to Play Santa With Our 2010 Holiday Gift Finder


  • The Cut
    Karl Lagerfeld: ‘Facebook Is a Flawless Object … It’s for Me Like a Brancusi’


  • The Cut
    Frida Gustavsson’s Crystal Lashes; CoverGirl’s New Makeup Line


  • The Cut
    Let the Kate Middleton Wedding-Dress Speculation Begin


  • The Cut
    Here Is Blake Lively on the Cover of Vogue’s Best Dressed Issue


  • The Cut
    Party Lines Slideshow: Karlie Kloss, Anna Wintour, Leighton Meester, and More at the CFDA/Vogue Fashion Fund Awards


  • The Cut
    Tomorrow’s Events and Sales: 80 Percent Off at Colette Malouf; Carlos Falchi at Bloomingdale’s


  • The Cut
    Video: Visionaire’s Cecilia Dean and Derek Blasberg Play With Chickens in Red Hook


  • The Cut
    Padma Lakshmi’s Spring Collection Is a Little Bit Tribal, a Little Bit Cher


  • The Cut
    Emma Watson Got the First Bespoke Burberry Trench Coat, Miranda Kerr Is Selling Her New York Apartment


  • The Cut
    Loehmann’s Filed for Bankruptcy


  • The Cut
    Katy Perry Is Hawking Her New Perfume Out of an Ice-Cream Truck Today


  • The Cut
    Billy Reid Won the CFDA/Vogue Fashion Fund Prize, Which Is $100,000 Bigger This Year


  • The Cut
    Best Bet: Alphabet Rings


  • The Cut
    ALERT: Rihanna’s Bright Red Hair Is Now Long and Straight


  • The Cut
    Rachel Zoe Spotted Touching Her Apparently Protruding Belly!


  • The Cut
    Google’s New Fashion Site Apparently Consists of Boutiques Made by Celebrities Like Sarah Jessica Parker


  • The Cut
    Ginnifer Goodwin Wore a Black Lace Dress From Chanel’s Spring 2011 Collection




eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger










Despite the positive-sounding headline, the NYT article was actually negative in tone, starting off with a joke about how an Android developer making $1-$2 per day on his app was laughed at by his peers, while insisting "that's pretty good money!"



The blows against Android then continue with a quote from Matt Hall, co-founder of Larva Labs, who talked about the problems with Google Checkout. Then Rovio's (maker of Angry Birds) Peter Vesterbacka complained about the challenges of developing for such a fragmented environment. And then it was Hall again, with a quote that's already getting repeated on Apple-watching blogs like John Gruber’s Daring Fireball:




"Google is not associated with things you pay for, and Android is an extension of that," said Mr. Hall of Larva Labs. "You don't pay for Google apps, so it bleeds into the expectations for the third-party apps, too."




There Are Ways to Get Paid



If you want to debate the merit of the above statements, feel free to head to the comments section, but we feel the need to point out the obvious miss from the NYT article: there are alternative revenue streams for developers besides direct app sales. (After all, even Google's "free" services aren't actually free - they're monetized through advertising.)



We recently highlighted some findings related to this matter earlier this month. For example, research from mobile ad company Millennial Media found that Android ad revenue has, for the first time ever, beaten iPhone ad revenue on the company's ad network.



At the time, we wondered why, given the lower ad impression numbers (as compared with iPhone/iOS). As it turns out, Millennial's Michael Avon had some thoughts on the matter. Besides the fact that there is simply less ad inventory amid soaring demand on Android, he also shared that Android is currently a "hot" platform for advertisers as it allows them to reach first-time smartphone buyers and a more diverse set of consumers.



"We believe some advertisers are paying a premium to reach those users early in their smartphone experience," he said. "Our advertisers have also shared that Android allows them to reach a diverse set of consumers across all major carriers, making the platform highly desirable and increasing demand for the platform...With more advertiser demand per each available impression on Android, it resulted in more revenue per impression."



The NYT article also makes brief mention of the lack of an in-app purchases model for Android, another disappointment for developers, especially since we recently learned that in-app purchases generate more revenue than ads, in some app categories.



However, as we also noted last week, developers don't have to wait on Google to implement an official in-app purchase mechanism, because there are several third-party solutions already available, including Boku and Zong for virtual goods and PayPal's in-app purchases technology for physical goods.



NYT had one good thing to say about Android development: because of the store sizes (100K vs 300K apps/Android vs iPhone) it's easier to get noticed in the Android Market today than it is in the iTunes App Store. Well, at least there's that.














  • The Cut
    Vera Wang Will Make Bridesmaids’ Dresses Only for David’s Bridal From Now On


  • The Cut
    ’Tis the Season for Holiday Window Displays


  • The Cut
    The Burlesque Premiere: Cher vs. Christina Aguilera


  • The Cut
    Tom Ford to Guest-Edit French Vogue’s Holiday Issue


  • The Cut
    One Pair of Sheer Pants + Five Indie Stores = Five Surprisingly Wearable Looks


  • The Cut
    More About Kate Middleton’s Giant New Sapphire and Its Fourteen Fellow Diamonds


  • The Cut
    Reports: Staff Shake-up at Daily Front Row


  • The Cut
    Get Pumped to Play Santa With Our 2010 Holiday Gift Finder


  • The Cut
    Karl Lagerfeld: ‘Facebook Is a Flawless Object … It’s for Me Like a Brancusi’


  • The Cut
    Frida Gustavsson’s Crystal Lashes; CoverGirl’s New Makeup Line


  • The Cut
    Let the Kate Middleton Wedding-Dress Speculation Begin


  • The Cut
    Here Is Blake Lively on the Cover of Vogue’s Best Dressed Issue


  • The Cut
    Party Lines Slideshow: Karlie Kloss, Anna Wintour, Leighton Meester, and More at the CFDA/Vogue Fashion Fund Awards


  • The Cut
    Tomorrow’s Events and Sales: 80 Percent Off at Colette Malouf; Carlos Falchi at Bloomingdale’s


  • The Cut
    Video: Visionaire’s Cecilia Dean and Derek Blasberg Play With Chickens in Red Hook


  • The Cut
    Padma Lakshmi’s Spring Collection Is a Little Bit Tribal, a Little Bit Cher


  • The Cut
    Emma Watson Got the First Bespoke Burberry Trench Coat, Miranda Kerr Is Selling Her New York Apartment


  • The Cut
    Loehmann’s Filed for Bankruptcy


  • The Cut
    Katy Perry Is Hawking Her New Perfume Out of an Ice-Cream Truck Today


  • The Cut
    Billy Reid Won the CFDA/Vogue Fashion Fund Prize, Which Is $100,000 Bigger This Year


  • The Cut
    Best Bet: Alphabet Rings


  • The Cut
    ALERT: Rihanna’s Bright Red Hair Is Now Long and Straight


  • The Cut
    Rachel Zoe Spotted Touching Her Apparently Protruding Belly!


  • The Cut
    Google’s New Fashion Site Apparently Consists of Boutiques Made by Celebrities Like Sarah Jessica Parker


  • The Cut
    Ginnifer Goodwin Wore a Black Lace Dress From Chanel’s Spring 2011 Collection




eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger

eric seiger

bg by utsavbasu1


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger










Despite the positive-sounding headline, the NYT article was actually negative in tone, starting off with a joke about how an Android developer making $1-$2 per day on his app was laughed at by his peers, while insisting "that's pretty good money!"



The blows against Android then continue with a quote from Matt Hall, co-founder of Larva Labs, who talked about the problems with Google Checkout. Then Rovio's (maker of Angry Birds) Peter Vesterbacka complained about the challenges of developing for such a fragmented environment. And then it was Hall again, with a quote that's already getting repeated on Apple-watching blogs like John Gruber’s Daring Fireball:




"Google is not associated with things you pay for, and Android is an extension of that," said Mr. Hall of Larva Labs. "You don't pay for Google apps, so it bleeds into the expectations for the third-party apps, too."




There Are Ways to Get Paid



If you want to debate the merit of the above statements, feel free to head to the comments section, but we feel the need to point out the obvious miss from the NYT article: there are alternative revenue streams for developers besides direct app sales. (After all, even Google's "free" services aren't actually free - they're monetized through advertising.)



We recently highlighted some findings related to this matter earlier this month. For example, research from mobile ad company Millennial Media found that Android ad revenue has, for the first time ever, beaten iPhone ad revenue on the company's ad network.



At the time, we wondered why, given the lower ad impression numbers (as compared with iPhone/iOS). As it turns out, Millennial's Michael Avon had some thoughts on the matter. Besides the fact that there is simply less ad inventory amid soaring demand on Android, he also shared that Android is currently a "hot" platform for advertisers as it allows them to reach first-time smartphone buyers and a more diverse set of consumers.



"We believe some advertisers are paying a premium to reach those users early in their smartphone experience," he said. "Our advertisers have also shared that Android allows them to reach a diverse set of consumers across all major carriers, making the platform highly desirable and increasing demand for the platform...With more advertiser demand per each available impression on Android, it resulted in more revenue per impression."



The NYT article also makes brief mention of the lack of an in-app purchases model for Android, another disappointment for developers, especially since we recently learned that in-app purchases generate more revenue than ads, in some app categories.



However, as we also noted last week, developers don't have to wait on Google to implement an official in-app purchase mechanism, because there are several third-party solutions already available, including Boku and Zong for virtual goods and PayPal's in-app purchases technology for physical goods.



NYT had one good thing to say about Android development: because of the store sizes (100K vs 300K apps/Android vs iPhone) it's easier to get noticed in the Android Market today than it is in the iTunes App Store. Well, at least there's that.














  • The Cut
    Vera Wang Will Make Bridesmaids’ Dresses Only for David’s Bridal From Now On


  • The Cut
    ’Tis the Season for Holiday Window Displays


  • The Cut
    The Burlesque Premiere: Cher vs. Christina Aguilera


  • The Cut
    Tom Ford to Guest-Edit French Vogue’s Holiday Issue


  • The Cut
    One Pair of Sheer Pants + Five Indie Stores = Five Surprisingly Wearable Looks


  • The Cut
    More About Kate Middleton’s Giant New Sapphire and Its Fourteen Fellow Diamonds


  • The Cut
    Reports: Staff Shake-up at Daily Front Row


  • The Cut
    Get Pumped to Play Santa With Our 2010 Holiday Gift Finder


  • The Cut
    Karl Lagerfeld: ‘Facebook Is a Flawless Object … It’s for Me Like a Brancusi’


  • The Cut
    Frida Gustavsson’s Crystal Lashes; CoverGirl’s New Makeup Line


  • The Cut
    Let the Kate Middleton Wedding-Dress Speculation Begin


  • The Cut
    Here Is Blake Lively on the Cover of Vogue’s Best Dressed Issue


  • The Cut
    Party Lines Slideshow: Karlie Kloss, Anna Wintour, Leighton Meester, and More at the CFDA/Vogue Fashion Fund Awards


  • The Cut
    Tomorrow’s Events and Sales: 80 Percent Off at Colette Malouf; Carlos Falchi at Bloomingdale’s


  • The Cut
    Video: Visionaire’s Cecilia Dean and Derek Blasberg Play With Chickens in Red Hook


  • The Cut
    Padma Lakshmi’s Spring Collection Is a Little Bit Tribal, a Little Bit Cher


  • The Cut
    Emma Watson Got the First Bespoke Burberry Trench Coat, Miranda Kerr Is Selling Her New York Apartment


  • The Cut
    Loehmann’s Filed for Bankruptcy


  • The Cut
    Katy Perry Is Hawking Her New Perfume Out of an Ice-Cream Truck Today


  • The Cut
    Billy Reid Won the CFDA/Vogue Fashion Fund Prize, Which Is $100,000 Bigger This Year


  • The Cut
    Best Bet: Alphabet Rings


  • The Cut
    ALERT: Rihanna’s Bright Red Hair Is Now Long and Straight


  • The Cut
    Rachel Zoe Spotted Touching Her Apparently Protruding Belly!


  • The Cut
    Google’s New Fashion Site Apparently Consists of Boutiques Made by Celebrities Like Sarah Jessica Parker


  • The Cut
    Ginnifer Goodwin Wore a Black Lace Dress From Chanel’s Spring 2011 Collection




eric seiger

bg by utsavbasu1


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger

bg by utsavbasu1


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger eric seiger
eric seiger

bg by utsavbasu1


eric seiger
eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...



eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


eric seiger

Pulse <b>News</b> Reader Free For iPhone, Android | Download

Pulse News Mini, popular news feed aggregator and reader for iPhone, Android is now free. Download Pulse News Mini for iPhone, Android ....

Jill Valentine, Shuma Gorath for MVC3 <b>News</b> - Page 1 | Eurogamer.net

Read our news of Jill Valentine, Shuma Gorath for MVC3.

Obama 2012 - Doug Schoen - Fox <b>News</b> | Mediaite

Fox News' Democratic analysts have thrown President Obama under the bus: Doug Schoen and Pat Caddell suggested this weekend that the Democratic Party must cut off its head to stand a chance in 2012. Schoen was back on America Live ...


1 comment:

  1. Hey, I even have looking your article and that helped me to put in writing my article about how to reduce swelling after rhinoplasty you want to have a test on my article.

    ReplyDelete